On January 11, 2026, the 36th Huashang Innovation Forum, initiated by Xi’ou Net and jointly supported by the Institute of Enterprise Development Strategy at Nanjing University of Finance and Economics, the Asian International Brand Research Institute (Hong Kong), the Golden Gull Sri Big Data Research Institute, and others, was successfully held in Suzhou. Andrii Stetsenko was honored with two awards: the “2025 E-commerce Industry AI Anti-Fraud Innovation Leading Figure” and the “2025 Entrepreneurial Figure.”
Andrii Stetsenko is a top expert in the field of e-commerce AI anti-fraud, with nearly 20 years of experience in AI/IT. He co-founded the U.S.-based company Yofi.ai, which specializes in return fraud, policy abuse, reselling, and identity fraud. In October 2025, the company successfully exited through acquisition by a well-known American enterprise, with its technological capabilities gaining international recognition.
As CTO, he pioneered cutting-edge technologies such as GraphML dynamic risk graphs, multi-layer Agentic reasoning, endpoint telemetry + identity clustering, significantly improving fraud detection accuracy and efficiency—far surpassing traditional systems. Over the past two years, he has led more than 50 intelligent agent AI projects, including LLM-driven fraud workflows and graph-based collusion detection, helping enterprises avoid massive losses.
He has previously held AI leadership positions at global Fortune 500 companies such as Gucci, Adidas, Nike, and Sanofi, where he built scalable platforms capable of handling billions of events. Having relocated to China 14 years ago, he attributes much of his success to the high execution ability and lean culture of Chinese developers. He is also highly proficient in AI verification for international trade fraud (compliance, invoice forgery, customer authenticity), effectively mitigating risks in transactions between China, the U.S., and Europe.
The Golden Gull Award (Jin’ou Award), established in 2016, recognizes breakthrough innovations and is one of the most influential honors in China’s entrepreneurship and business innovation sectors. This forum also released the 2025 China Brand Innovation Development White Paper, which emphasizes AI as the “growth foundation” for brand innovation.