\u82f9\u679c\u516c\u53f8(Apple Inc., AAPL)\u53d1\u5e03\u4e86\u5a31\u4e50\u3001\u91d1\u878d\u670d\u52a1\u3001\u65b0\u95fb\u548c\u6e38\u620f\u9886\u57df\u7684\u65b0\u4ea7\u54c1\uff0c\u5c1d\u8bd5\u5c06\u98a0\u8986\u6027\u5f71\u54cd\u529b\u6269\u5927\u81f3\u6838\u5fc3\u4e1a\u52a1\u4e4b\u5916\u4ee5\u5bfb\u6c42\u65b0\u589e\u957f\u3002\u76ee\u524d\u8fd9\u5bb6\u79d1\u6280\u5de8\u5934\u7684\u8bb8\u591a\u7ade\u4e89\u5bf9\u624b\u4e5f\u90fd\u91c7\u53d6\u4e86\u7c7b\u4f3c\u4e3e\u52a8\u3002<\/p>\n
\u5468\u4e00\u6b64\u4e3e\u6807\u5fd7\u8457\u82f9\u679c\u516c\u53f8\u7684\u4e00\u6b21\u6218\u7565\u8f6c\u6298\uff0c\u5c06\u5e2e\u52a9\u8be5\u516c\u53f8\u5728\u6838\u5fc3iPhone\u4e1a\u52a1\u9500\u552e\u8d70\u8f6f\u4e4b\u9645\u5bfb\u627e\u65b0\u7684\u589e\u957f\u52a8\u80fd\u3002\u8fd9\u573a\u5728\u82f9\u679c\u516c\u53f8\u603b\u90e8\u4e3e\u884c\u7684\u53d1\u5e03\u4f1a\u660e\u661f\u4e91\u96c6\uff0c\u77e5\u540d\u5a92\u4f53\u4eba\u5965\u666e\u62c9\uff0e\u6e29\u5f17\u745e(Oprah Winfrey)\u4e5f\u73b0\u8eab\u4f1a\u573a\uff0c\u53d1\u5e03\u4f1a\u91cd\u5934\u620f\u662f\u63d0\u4f9b\u539f\u521b\u8282\u76ee\u7684\u65b0\u89c6\u9891\u8ba2\u9605\u670d\u52a1\u3002<\/p>\n
\u8fd9\u662f\u82f9\u679c\u516c\u53f8\u9996\u6b21\u8ba1\u5212\u6253\u9020\u81ea\u5df1\u7684\u7535\u89c6\u5e94\u7528\uff0c\u9664\u4e86\u81ea\u5bb6\u8bbe\u5907\u5916\uff0c\u8be5\u5e94\u7528\u4e5f\u5c06\u5728\u7ade\u4e89\u5bf9\u624b\u7684\u7535\u89c6\u548c\u5176\u4ed6\u8bbe\u5907\u4e0a\u63d0\u4f9b\u5185\u5bb9\uff0c\u53cd\u6620\u51fa\u82f9\u679c\u516c\u53f8\u7684\u96c4\u5fc3\u4e0d\u518d\u5c40\u9650\u4e8e\u9500\u552e\u81ea\u5bb6\u8bbe\u5907\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u8fd8\u5ba3\u5e03\u4e0e\u9ad8\u76db\u96c6\u56e2(Goldman Sachs Group Inc., GS)\u5408\u4f5c\u63a8\u51faApple Card\uff0c\u8be5\u5361\u57fa\u672c\u4e0a\u662f\u4e00\u5f20\u6570\u5b57\u4fe1\u7528\u5361\uff0c\u5c06\u901a\u8fc7\u63d0\u4f9b\u4f4e\u5229\u7387\u53ca\u53d6\u6d88\u6ede\u7eb3\u91d1\u548c\u5e74\u8d39\u6765\u6311\u6218\u73b0\u6709\u4fe1\u7528\u5361\u53d1\u5361\u673a\u6784\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u8fd8\u63a8\u51fa\u4e86Apple News+\u3002\u8fd9\u6b3e\u5e94\u7528\u6bcf\u6708\u6536\u8d399.99\u7f8e\u5143\uff0c\u63d0\u4f9b300\u591a\u5bb6\u6742\u5fd7\u548c\u62a5\u7eb8\u7684\u5185\u5bb9\uff0c\u5305\u62ec\u300a\u534e\u5c14\u8857\u65e5\u62a5\u300b(The Wall Street Journal)\u3002\u82f9\u679c\u516c\u53f8\u5df2\u4e0e\u300a\u534e\u5c14\u8857\u65e5\u62a5\u300b\u6bcd\u516c\u53f8\u9053\u743c\u65af\u516c\u53f8(Dow Jones & Co.)\u7b7e\u7f72\u5408\u4f5c\u534f\u8bae\u3002\u82f9\u679c\u516c\u53f8\u8fd8\u5c55\u793a\u4e86Apple Arcade\uff0c\u8fd9\u662f\u4e00\u9879\u6e38\u620f\u8ba2\u9605\u670d\u52a1\uff0c\u63d0\u4f9b100\u591a\u4e2a\u72ec\u5bb6\u6e38\u620f\uff0c\u6708\u5ea6\u8d39\u7528\u6ca1\u6709\u516c\u5e03\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u9996\u5e2d\u6267\u884c\u957f\u5e93\u514b(Tim Cook)\u5c06\u8fd9\u4e9b\u670d\u52a1\u79f0\u4e3a\u73b0\u6709\u670d\u52a1\u7ec4\u5408\u7684\u5ef6\u4f38\uff0c\u4ed6\u8868\u793a\uff0c\u82f9\u679c\u8981\u6bd4\u5176\u4ed6\u516c\u53f8\u66f4\u64c5\u957f\u5bf9\u786c\u4ef6\u3001\u8f6f\u4ef6\u548c\u670d\u52a1\u7684\u6574\u5408\u3002\u4ed6\u8868\u793a\u2236\u201c\u6211\u4eec\u5f88\u9ad8\u5174\u80fd\u591f\u8fdb\u4e00\u6b65\u62d3\u5c55\u6211\u4eec\u7684\u670d\u52a1\uff0c\u8ba9\u5b83\u4eec\u66f4\u6709\u8da3\u3001\u66f4\u6709\u7528\u4e14\u66f4\u6709\u76ca\u3002\u201d<\/p>\n
\u76ee\u524d\u79d1\u6280\u5de8\u5934\u7eb7\u7eb7\u5411\u65b0\u884c\u4e1a\u6269\u5f20\uff0c\u62bc\u6ce8\u5176\u5fe0\u5b9e\u7528\u6237\u548c\u6d77\u91cf\u6570\u636e\u80fd\u591f\u5e2e\u52a9\u89e3\u9501\u6536\u5165\u673a\u4f1a\u3002\u968f\u8457\u4e9a\u9a6c\u900a\u516c\u53f8(Amazon.com Inc., AMZN)\u6269\u5f20\u5230\u7535\u5b50\u5546\u52a1\u4e4b\u5916\uff0c\u8fdb\u5165\u5a31\u4e50\u548c\u91d1\u878d\u9886\u57df\uff0c\u540c\u65f6Alphabet Inc. (GOOG)\u5728\u5e7f\u544a\u4e1a\u52a1\u4e4b\u5916\u6269\u5f20\u8fdb\u5165\u8ba2\u9605\u6e38\u620f\u670d\u52a1\uff0c\u8fd9\u4e9b\u4e3e\u52a8\u6b63\u5728\u52a0\u5267\u4e00\u4e9b\u5168\u7403\u9876\u7ea7\u516c\u53f8\u5728\u65b0\u9886\u57df\u7684\u7ade\u4e89\u3002<\/p>\n
\u7814\u7a76\u673a\u6784Technalysis Research\u7684\u603b\u88c1Bob O’Donnell\u8868\u793a\uff0c\u79d1\u6280\u516c\u53f8\u6b63\u5c06\u6570\u5b57\u4e13\u957f\u5e94\u7528\u5230\u6210\u719f\u4ea7\u4e1a\u4e2d\uff0c\u5c31\u50cf\u82f9\u679c\u516c\u53f8\u591a\u5e74\u524d\u5bf9\u97f3\u4e50\u884c\u4e1a\u6240\u505a\u7684\u4e00\u6837\u3002\u4ed6\u8bf4\uff0c\u5f88\u591a\u5e02\u573a\u76ee\u524d\u90fd\u5728\u89c1\u9876\uff0c\u56e0\u6b64\u8981\u60f3\u7ef4\u6301\u589e\u957f\u5e76\u8ba9\u6295\u8d44\u8005\u6ee1\u610f\uff0c\u8fd9\u4e9b\u4f01\u4e1a\u5c31\u5fc5\u987b\u6269\u5927\u4e1a\u52a1\u8303\u56f4\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u8fd9\u4e00\u65b0\u7684\u62bc\u6ce8\u5e76\u4e0d\u80fd\u4fdd\u8bc1\u6210\u529f\uff0c\u8be5\u516c\u53f8\u5468\u4e00\u4e5f\u672a\u62ab\u9732\u6709\u53ef\u80fd\u8ba9\u5916\u754c\u8fdb\u4e00\u6b65\u4e86\u89e3\u5176\u6210\u529f\u51e0\u7387\u7684\u91cd\u8981\u7ec6\u8282\uff0c\u4f8b\u5982\u89c6\u9891\u5185\u5bb9\u548c\u6e38\u620f\u670d\u52a1\u7684\u4ef7\u683c\u3002\u82f9\u679c\u516c\u53f8\u5728\u8bd5\u56fe\u6269\u5f20\u7684\u9886\u57df\u9762\u4e34\u4e25\u5cfb\u7ade\u4e89\uff0c\u5bf9\u624b\u65e2\u5305\u62ec\u73b0\u6709\u5a31\u4e50\u548c\u4fe1\u7528\u5361\u516c\u53f8\uff0c\u4e5f\u5305\u62ec\u63d0\u4f9b\u514d\u8d39\u65b0\u95fb\u548c\u89c6\u9891\u6e38\u620f\u7684\u4f01\u4e1a\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u80a1\u4ef7\u5468\u4e00\u6536\u76d8\u4e0b\u8dcc1.2%\u3002\u5c3d\u7ba1\u53bb\u5e74\u5e74\u5e95iPhone\u9500\u91cf\u5927\u5e45\u4e0b\u964d\uff0c\u4f46\u82f9\u679c\u516c\u53f8\u80a1\u4ef7\u4eca\u5e74\u6709\u6240\u6500\u5347\uff0c\u4e0d\u8fc7\u4ecd\u8fdc\u8fdc\u4e0d\u53ca\u53bb\u5e7410\u6708\u7684\u7eaa\u5f55\u9ad8\u70b9\u3002<\/p>\n
\u76ee\u524d\u79d1\u6280\u516c\u53f8\u6b63\u548c\u4f20\u7edf\u6709\u7ebf\u7535\u89c6\u8fd0\u8425\u5546\u4e89\u593a\u4ed8\u8d39\u7535\u89c6\u7528\u6237\uff0c\u65b0\u7684\u89c6\u9891\u5185\u5bb9\u8ba1\u5212\u5c06\u4ee4\u82f9\u679c\u516c\u53f8\u52a0\u5165\u5230\u8fd9\u4e00\u5feb\u901f\u52a0\u5267\u7684\u7ade\u4e89\u4e2d\u3002<\/p>\n
\u5bf9\u6709\u7ebf\u7535\u89c6\u516c\u53f8\u7684\u65e5\u76ca\u4e0d\u6ee1\u4ee5\u53caNetflix Inc. (NFLX)\u7b49\u6d41\u5a92\u4f53\u8ba2\u9605\u670d\u52a1\u7684\u5174\u8d77\uff0c\u6b63\u4fc3\u4f7f\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u7f8e\u56fd\u4eba\u6539\u53d8\u6536\u770b\u4ed8\u8d39\u7535\u89c6\u7684\u4e60\u60ef\uff0c\u4f7f\u5f97\u4e9a\u9a6c\u900a\u3001\u7d22\u5c3c(Sony Corp.)\u548cHulu\u8fd9\u6837\u7684\u516c\u53f8\u6709\u673a\u4f1a\u6740\u5165\u8fd9\u4e2a\u89c4\u6a21\u4e0a\u5343\u4ebf\u7f8e\u5143\u7684\u884c\u4e1a\uff0c\u957f\u671f\u4ee5\u6765\u8fd9\u4e00\u5e02\u573a\u4e00\u76f4\u7531\u5eb7\u5361\u65af\u7279(Comcast Corp., CMCSA)\u3001\u7f8e\u56fd\u7535\u8bdd\u7535\u62a5\u516c\u53f8(AT&T Inc.. T)\u65d7\u4e0bDirecTV\u4ee5\u53ca\u5176\u4ed6\u4e00\u4e9b\u6709\u7ebf\u7535\u89c6\u516c\u53f8\u4e3b\u5bfc\u3002<\/p>\n
\u82f9\u679c\u516c\u53f8\u6539\u8fdb\u540e\u7684\u7535\u89c6\u5e94\u7528\u4e5f\u4e8e\u5468\u4e00\u53d1\u5e03\uff0c\u5c06\u5305\u62ec\u5176\u65b0\u7684\u89c6\u9891\u5185\u5bb9\u670d\u52a1\uff0c\u8fd9\u4e00\u5e94\u7528\u65e8\u5728\u4ece\u683c\u5c40\u6b63\u53d1\u751f\u53d8\u5316\u7684\u7535\u89c6\u5e02\u573a\u5206\u4e00\u676f\u7fb9\u30025\u6708\u4efd\u82f9\u679c\u516c\u53f8\u5c06\u53d1\u5e03\u8f6f\u4ef6\u66f4\u65b0\uff0c\u8ba9\u8fd9\u4e2a\u7535\u89c6\u5e94\u7528\u5347\u7ea7\u4e3a\u4e00\u4e2a\u4e2d\u5fc3\u95e8\u6237\uff0c\u7528\u6237\u53ea\u9700\u7528\u4e00\u4e2a\u5bc6\u7801\u5c31\u53ef\u8ba2\u9605\u7f8e\u56fd\u7535\u8bdd\u7535\u62a5\u516c\u53f8\u65d7\u4e0bHBO\u3001\u54e5\u4f26\u6bd4\u4e9a\u5e7f\u64ad\u516c\u53f8(CBS Co.)\u65d7\u4e0bShowtime\u7b49\u4f17\u591a\u5185\u5bb9\u3002\u8fd9\u4e5f\u5c06\u4f7f\u82f9\u679c\u516c\u53f8\u4e0e\u4e9a\u9a6c\u900a\u6210\u4e3a\u76f4\u63a5\u7ade\u4e89\u5bf9\u624b\uff0c\u540e\u8005\u6bcf\u5e74\u5728\u5185\u5bb9\u4e0a\u652f\u51fa\u6570\u5341\u4ebf\u7f8e\u5143\u4e0eNetflix\u4e89\u593a\u5ba2\u6237\uff0c\u540c\u65f6\u8fd8\u662fHBO\u7b49\u9891\u9053\u7684\u5206\u9500\u5546\u3002<\/p>\n
\u82f9\u679c\u7684\u539f\u521b\u5185\u5bb9\u670d\u52a1TV+\u4ece\u4eca\u5e74\u79cb\u5929\u5f00\u59cb\u4e5f\u5c06\u8fdb\u5165\u5176\u7535\u89c6\u5e94\u7528\u3002\u867d\u7136\u4ec5\u5c55\u793a\u4e86\u5176\u539f\u521b\u7535\u89c6\u8282\u76ee\u7684\u4e00\u4e9b\u7247\u82b1\uff0c\u4f46\u82f9\u679c\u516c\u53f8\u5438\u5f15\u4e86\u4e00\u4e9b\u660e\u661f\u548c\u5bfc\u6f14\u6765\u8ba8\u8bba\u4e0e\u8be5\u516c\u53f8\u7684\u5408\u4f5c\uff0c\u5305\u62ec\u53f2\u8482\u6587\uff0e\u65af\u76ae\u5c14\u4f2f\u683c(Steven Spielberg)\u3001\u827e\u5e03\u62c9\u59c6\u65af(J.J. Abrams)\u3001\u745e\u831c\uff0e\u5a01\u745f\u65af\u5f6d(Reese Witherspoon)\u548c\u8a79\u59ae\u5f17\uff0e\u5b89\u59ae\u65af\u987f(Jennifer Aniston)\u3002<\/p>\n
\u6e29\u5f17\u745e\u79f0\uff0c\u4f7f\u7528\u82f9\u679c\u516c\u53f8\u8bbe\u5907\u7684\u53d7\u4f17\u5341\u5206\u5e7f\u6cdb\uff0c\u8fd9\u662f\u5979\u4e0e\u8be5\u516c\u53f8\u5408\u4f5c\u7684\u539f\u56e0\u4e4b\u4e00\u3002\u5979\u79f0\u2236\u201c\u85c9\u52a9\u82f9\u679c\u516c\u53f8\u7684\u5e73\u53f0\uff0c\u6211\u80fd\u4ee5\u5168\u65b0\u7684\u65b9\u5f0f\u505a\u4e8b\uff0c\u628a\u6211\u5b66\u5230\u7684\u4e0e\u4eba\u8fde\u63a5\u7684\u6280\u80fd\u5e26\u5230\u4e00\u4e2a\u5168\u65b0\u9ad8\u5ea6\uff0c\u800c\u539f\u56e0\u6070\u662f\u6709\u5341\u4ebf\u4eba\u5728\u7528\u82f9\u679c\u516c\u53f8\u7684\u8bbe\u5907\uff0c\u6ca1\u9519\uff0c\u5341\u4ebf\u4eba\u3002\u201d<\/p>\n
\u4f46\u82f9\u679c\u516c\u53f8\u4e5f\u627f\u8ba4\uff0c\u8981\u60f3\u5728\u670d\u52a1\u9886\u57df\u5927\u5c55\u62f3\u811a\uff0c\u5fc5\u987b\u8981\u505a\u524d\u6240\u672a\u6709\u7684\u5c1d\u8bd5\uff0c\u628a\u7535\u89c6\u5e94\u7528\u63a8\u5e7f\u5230\u5176\u4ed6\u516c\u53f8\u7684\u786c\u4ef6\u8bbe\u5907\u4e0a\uff0c\u6bd4\u5982\u4e09\u661f\u7535\u5b50(Samsung Electronics Co., 005930.SE)\u3001LG\u7535\u5b50(LG Electronics Co.)\u3001Vizio Inc.\u3001Roku Inc.\u3001\u7d22\u5c3c\u548c\u4e9a\u9a6c\u900a\u516c\u53f8\u51fa\u54c1\u7684\u667a\u80fd\u7535\u89c6\u3002<\/p>\n
\u62d3\u5c55\u64ad\u653e\u6e20\u9053\u6709\u52a9\u4e8e\u5e94\u5bf9\u5185\u5bb9\u5e02\u573a\u4e0a\u5df2\u7ecf\u5341\u5206\u4e25\u5cfb\u7684\u7ade\u4e89\u538b\u529b\u3002\u6839\u636e\u534e\u7279\u8fea\u58eb\u5c3c\u516c\u53f8(Walt Disney Company, DIS)\u65d7\u4e0bFX Network\u7684\u7814\u7a76\uff0c2018\u5e74\u64ad\u51fa\u7684\u539f\u521b\u5267\u96c6\u591a\u8fbe496\u90e8\u3002\u8282\u76ee\u6570\u91cf\u6fc0\u589e\u7684\u539f\u56e0\u662fNetflix\u548c\u4e9a\u9a6c\u900a\u7b49\u516c\u53f8\u90fd\u5728\u63a8\u51fa\u6d41\u5a92\u4f53\u670d\u52a1\u3002\u6839\u636eFX\u7684\u7814\u7a76\uff0c\u81ea2014\u5e74\u4ee5\u6765\uff0c\u6d41\u5a92\u4f53\u8282\u76ee\u7684\u6570\u91cf\u589e\u957f\u4e86\u8fd140\uff05\u3002<\/p>\n
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