{"id":28112,"date":"2023-11-24T14:57:26","date_gmt":"2023-11-24T06:57:26","guid":{"rendered":"https:\/\/cn.dailyeconomic.com\/tech\/?p=28112"},"modified":"2023-11-24T14:57:26","modified_gmt":"2023-11-24T06:57:26","slug":"%e8%8a%82%e5%81%87%e6%97%a5%e7%bd%91%e8%b4%ad%e7%83%ad%e6%bd%ae%e6%9d%a5%e8%a2%ad%ef%bc%8c%e9%98%bf%e9%87%8c%e5%b7%b4%e5%b7%b4%e8%bf%9c%e8%bf%9c%e8%90%bd%e5%90%8e%e4%ba%8e%e4%ba%9a%e9%a9%ac%e9%80%8a","status":"publish","type":"post","link":"https:\/\/cn.dailyeconomic.com\/tech\/2023\/11\/24\/28112.html","title":{"rendered":"\u8282\u5047\u65e5\u7f51\u8d2d\u70ed\u6f6e\u6765\u88ad\uff0c\u963f\u91cc\u5df4\u5df4\u8fdc\u8fdc\u843d\u540e\u4e8e\u4e9a\u9a6c\u900a"},"content":{"rendered":"<p>\u65b0\u664b\u5728\u7ebf\u96f6\u552e\u5546Temu.com\u548cShein\u5728\u8fd9\u4e2a\u5047\u65e5\u5b63\u5438\u5f15\u4e86\u6570\u767e\u4e07\u6a71\u7a97\u8d2d\u7269\u8005\u8bbf\u95ee\u5176\u7f51\u7ad9\uff0c\u4f46\u5728\u5c06\u8fd9\u4e9b\u8bbf\u95ee\u8f6c\u5316\u4e3a\u5b9e\u9645\u9500\u552e\u65b9\u9762\uff0c\u5b83\u4eec\u8fdc\u8fdc\u843d\u540e\u4e8e\u5e02\u573a\u9886\u5bfc\u8005\u4e9a\u9a6c\u900a\u7f51\u7ad9\u3002<\/p>\n<p>\u6839\u636e\u7f51\u7ad9\u6570\u636e\u8ddf\u8e2a\u516c\u53f8Similarweb\u7684\u6570\u636e\uff0c\u6bcf\u5341\u4e2a\u8bbf\u95ee\u8005\u4e2d\u5c31\u6709\u4e5d\u4e2a\u662f\u6a71\u7a97\u8d2d\u7269\u8005\uff0c\u800c\u4e0d\u662f\u4e70\u5bb6\u3002<\/p>\n<p>\u603b\u90e8\u4f4d\u4e8e\u65b0\u52a0\u5761\u7684Shein\u516c\u53f8\u4eca\u5e74\u9664\u4e86\u9500\u552e13\u7f8e\u5143\u7684\u8fde\u8863\u88d9\u548c16\u7f8e\u5143\u7684\u725b\u4ed4\u88e4\u7b49\u670d\u88c5\u5916\uff0c\u8fd8\u589e\u52a0\u4e86100\u7f8e\u5143\u7684\u53a8\u5177\u300110\u7f8e\u5143\u7684\u6d74\u5ba4\u8282\u65e5\u88c5\u9970\u54c1\u548c6\u7f8e\u5143\u7684\u8033\u673a\u3002PDD\u96c6\u56e2\u65d7\u4e0b\u7684Temu\u9500\u552e9\u7f8e\u5143\u7684\u8fde\u8863\u88d9\u548c12\u7f8e\u5143\u7684\u5973\u978b\u3002<\/p>\n<p>Similarweb\u7684\u6570\u636e\u663e\u793a\uff0cShein\u7f51\u7ad910\u6708\u4efd\u7684\u6708\u72ec\u7acb\u8bbf\u5ba2\u6570\u4e3a2,860\u4e07\uff0c\u6bd4\u53bb\u5e74\u540c\u671f\u589e\u957f\u4e867.25%\u3002\u4f46Shein\u7f51\u7ad9\u7684\u5b9e\u9645\u4ea4\u6613\u8bbf\u95ee\u91cf\u4ece\u53bb\u5e74\u540c\u671f\u76844.6%\u4e0b\u964d\u5230\u4e864.1%\u3002<\/p>\n<p>\u4e9a\u9a6c\u900a\u7684\u6570\u636e\u663e\u793a\uff0c\u517610\u6708\u4efd2.68\u4ebf\u7684\u6708\u5ea6\u72ec\u7acb\u8bbf\u95ee\u91cf\u4e2d\uff0c\u670956%\u7684\u4eba\u8d2d\u4e70\u4e86\u4e9a\u9a6c\u900a\u7684\u4ea7\u54c1\u3002<\/p>\n<p>Temu\u4e8e2022\u5e749\u6708\u5728\u7f8e\u56fd\u63a8\u51fa\uff0c\u4e3a\u5047\u65e5\u8d2d\u7269\u5b63\u63d0\u4f9b\u5ec9\u4ef7\u5546\u54c1\u3002\u622a\u81f32023\u5e7410\u6708\uff0c\u8be5\u7f51\u7ad9\u6bcf\u6708\u72ec\u7acb\u8bbf\u95ee\u91cf\u4e3a4200\u4e07\uff0c\u662f\u53bb\u5e74\u540c\u671f\u7684\u56db\u500d\u591a\u3002\u4f46\u5176\u4e2d\u53ea\u67094.5%\u4ea7\u751f\u4e86\u5b9e\u9645\u4ea4\u6613\u3002<\/p>\n<p>\u96f6\u552e\u7f51\u7ad9\u7684\u989d\u5916\u5173\u6ce8\u8981\u5f52\u529f\u4e8e\u79ef\u6781\u7684\u8425\u9500\u3002Shein\u6b63\u5728\u7f8e\u56fd\u548c\u6b27\u6d32\u52a0\u5927\u5047\u65e5\u8425\u9500\u529b\u5ea6\uff0c\u540c\u65f6\u6269\u5927\u5176\u5e73\u53f0\u4e0a\u7684\u4e1a\u52a1\u8303\u56f4\u548c\u4ea7\u54c1\u3002\u5728\u53bb\u5e7410\u6708\u6536\u8d2d\u82f1\u56fd\u5728\u7ebf\u96f6\u552e\u5546misguided\u540e\uff0c\u8be5\u516c\u53f8\u7684\u4f30\u503c\u4e0a\u5347\u5230\u4e86900\u4ebf\u7f8e\u5143\u3002<\/p>\n<p>\u6839\u636edata.ai\u7684\u6570\u636e\uff0c\u5728\u6b27\u6d32\uff0cTemu\u5e94\u7528\u7a0b\u5e8f10\u6708\u4efd\u8d85\u8fc7\u4e86eBay\uff0c\u5728\u5b89\u5353\u548c\u82f9\u679c\u8bbe\u5907\u4e0a\u7684\u6708\u6d3b\u8dc3\u7528\u6237\u8fbe\u5230\u4e865100\u4e07\u3002Shein\u5e94\u7528\u7684\u6708\u6d3b\u8dc3\u7528\u6237\u8fbe\u52306400\u4e07\uff0c\u6bd4\u4e00\u5e74\u524d\u589e\u52a0\u4e86\u4e09\u5206\u4e4b\u4e8c\u3002<\/p>\n<p>\u8425\u9500\u60c5\u62a5\u516c\u53f8SensorTower\u7684\u6570\u636e\u663e\u793a\uff0c11\u6708\u524d\u4e24\u5468\uff0cShein\u7684\u5e7f\u544a\u652f\u51fa\u8f83\u4e0a\u5e74\u540c\u671f\u589e\u957f\u4e8660%\u3002\u6570\u636e\u663e\u793a\uff0c\u5176\u7ade\u4e89\u5bf9\u624b\u5929\u732b(Temu)\u5728\u540c\u4e00\u65f6\u95f4\u6bb5\u5185\u7684\u5e7f\u544a\u652f\u51fa\u7ffb\u4e86\u4e00\u756a\u3002SensorTower\u4e0d\u63d0\u4f9b\u5e7f\u544a\u652f\u51fa\u7684\u91d1\u989d\u3002<\/p>\n<p>\u53bb\u5e7411\u6708\uff0cShein\u5728\u7ebd\u7ea6\u65f6\u4ee3\u5e7f\u573a\u7684Forever 21\u5546\u5e97\u5f00\u8bbe\u4e86\u4e00\u5bb6\u5feb\u95ea\u5e97\uff0c\u4e3b\u6253\u5bb6\u5c45\u7528\u54c1\u548c\u670d\u88c5\uff0c\u5e76\u5728\u65f6\u4ee3\u5e7f\u573a\u7684\u7b2c\u4e00\u4e2a\u5e7f\u544a\u724c\u4e0a\u5c55\u793a\u3002<\/p>\n<p>\u636e\u62a5\u9053\uff0cShein\u5df2\u7ecf\u80fd\u591f\u8d85\u8d8a\u5feb\u65f6\u5c1a\u5de8\u5934Inditex\u65d7\u4e0b\u7684Zara\u548cH&amp;M\uff0c\u4eca\u5e74\u524d\u4e09\u4e2a\u5b63\u5ea6\u7684\u6536\u5165\u8fbe\u5230\u4e86240\u4ebf\u7f8e\u5143\u3002<\/p>\n<p>\u4f46\u8fd9\u5bb6\u5feb\u65f6\u5c1a\u5de8\u5934\u7ee7\u7eed\u9762\u4e34\u6765\u81eaTemu.com\u548c\u4e9a\u9a6c\u900a(Amazon)\u7b49\u5176\u4ed6\u5728\u7ebf\u5e02\u573a\u66f4\u5177\u6311\u6218\u6027\u7684\u7ade\u4e89\u3002<\/p>\n<p>\u4fe1\u606f\u6280\u672f\u516c\u53f8CI&amp;T\u7684\u96f6\u552e\u7b56\u7565\u603b\u76d1Melissa Minkow\u8868\u793a\uff0c\u4e0eShein\u548cTemu\u76f8\u6bd4\uff0c\u7f51\u4e0a\u8d2d\u7269\u8005\u5bf9\u4e9a\u9a6c\u900a\u4e30\u5bcc\u7684\u4ea7\u54c1\u79cd\u7c7b\u3001\u8fd0\u8f93\u901f\u5ea6\u548c\u9000\u8d27\u653f\u7b56\u6709\u201c\u5185\u5728\u7684\u8212\u9002\u5ea6\u201d\u3002<\/p>\n<p>\u636eSimilarweb\u7684\u6570\u636e\uff0c\u4e9a\u9a6c\u900a\u572810\u6708\u4efd\u4e3e\u529e\u4e86\u4e3a\u671f\u4e24\u5929\u7684Prime\u4f1a\u5458\u6d3b\u52a8\uff0c10\u6708\u4efd\u5728\u7f8e\u56fd\u7684\u8d2d\u4e70\u8bbf\u95ee\u91cf\u548c\u72ec\u7acb\u8bbf\u95ee\u91cf\u90fd\u6bd4\u53bb\u5e74\u540c\u671f\u6709\u6240\u589e\u52a0\u3002<\/p>\n<p>\u6839\u636eSensorTower\u7684\u6570\u636e\uff0c\u4e0e\u53bb\u5e74\u540c\u671f\u76f8\u6bd4\uff0c\u4e9a\u9a6c\u900a\u572811\u6708\u521d\u524a\u51cf\u4e86\u8282\u65e5\u5e7f\u544a\u652f\u51fa\uff0c\u4f46\u7528\u6237\u53c2\u4e0e\u5ea6\u9ad8\u4e8e2022\u5e74\u3002<\/p>\n<p>\u968f\u7740\u8d2d\u7269\u8005\u8d8a\u6765\u8d8a\u63a5\u8fd1\u9ed1\u8272\u661f\u671f\u4e94\uff0c\u7ade\u4e89\u683c\u5c40\u7ee7\u7eed\u52a0\u5267\u3002<\/p>\n<p>Shein\u7684\u4f01\u4e1a\u6218\u7565\u4e3b\u7ba1Peter Pernot-Day\u8868\u793a\uff0cShein\u5efa\u8bae\u5176\u5e02\u573a\u5356\u5bb6\u201c\u901a\u8fc7\u63d0\u4f9b\u6709\u7ade\u4e89\u529b\u7684\u4ef7\u683c\u548c\u4fdd\u6301\u5e93\u5b58\u66f4\u65b0\u6765\u4f18\u5316\u4ed6\u4eec\u7684\u4ea7\u54c1\u5217\u8868\u201d\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>\u65b0\u664b\u5728\u7ebf\u96f6\u552e\u5546Temu.com\u548cShein\u5728\u8fd9\u4e2a\u5047\u65e5\u5b63\u5438\u5f15\u4e86\u6570\u767e\u4e07\u6a71\u7a97\u8d2d\u7269\u8005\u8bbf\u95ee\u5176\u7f51\u7ad9\uff0c\u4f46\u5728\u5c06\u8fd9\u4e9b\u8bbf\u95ee\u8f6c\u5316\u4e3a\u5b9e\u9645\u9500\u552e\u65b9\u9762\uff0c\u5b83\u4eec\u8fdc\u8fdc <a class=\"mh-excerpt-more\" href=\"https:\/\/cn.dailyeconomic.com\/tech\/2023\/11\/24\/28112.html\" title=\"\u8282\u5047\u65e5\u7f51\u8d2d\u70ed\u6f6e\u6765\u88ad\uff0c\u963f\u91cc\u5df4\u5df4\u8fdc\u8fdc\u843d\u540e\u4e8e\u4e9a\u9a6c\u900a\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":20,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-28112","post","type-post","status-publish","format-standard","category-news"],"_links":{"self":[{"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/posts\/28112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/comments?post=28112"}],"version-history":[{"count":3,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/posts\/28112\/revisions"}],"predecessor-version":[{"id":28115,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/posts\/28112\/revisions\/28115"}],"wp:attachment":[{"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/media?parent=28112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/categories?post=28112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cn.dailyeconomic.com\/tech\/wp-json\/wp\/v2\/tags?post=28112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}